V5.08 SL IT

55DSL x DIM MAK x FERRINO - Surviva

Feel the need to get away from it all? To reconnect with Mother Nature?  As part of the 55DSL’s 15th anniversary, Diesel’s urban fashion label, along with Steve Aoki’s DIM MAK designed something specifically for that need - a survival kit for the urban transplant to the great outdoor. Produced by Italy’s outdoor gear label, FERRINO, the survival kit include a full functional tent, feature illustrations from a vivid day dream, a special mixed CD to pass the time, and a tee in case going full frontal isn’t your niche.  Available at selected 55DSL retail locations soon.> 55DSL> DIM MAK> FERRINORead the rest of: 55DSL x DIM MAK x FERRINO - Survival Kit | Tent | CD | Tee© Poe for Freshness, 2009. |Permalink |No comment |Add to del.icio.usPost catergories: Accessories, Apparels, Art & Design, Collaboration, Gears, Music, Shopping close

July SBs hit the shelves

There might be well over a week of June left but, true to form, the first batch of July’s SB general release shoes have arrived at UK retailers. Save for the Blazer, which comes in a familiar shade of green, simplicity is the key with the shoes on offer. The Bruin SB makes its first non-Supreme appearance in black/white and the Dunk Low matches the colourway. A third Janoski lightens things up in reed/stone.Brits, keep your eyes on your local shop over the coming days/weeks and those in the rest of the world, hang tight, these are on their way very soon. Also, watch out for the imminent Dunk High and Mid Premiums and a Tre AD.Pics from FlatspotTim Weissberg close

The PUMA MY-23

The story of the MY-23, in the words of its designer and longtime PUMA collaborator, Yasuhiro Mihara:“Here, it looks like a splash. You’re stepping through the water and have a splash on your shoes. The theme was ‘While people ran away from a zombie.’ At midnight, you see the horror movie on TV and people and screaming and sweating to run away. When you change the channel, at nighttime, you have the shopping channel, and there, people are exercising vigorously. So I got the inspiration from those two TV programs together. They are the theme of the design.” close

PUMA - Mascot Joining PUMA Ocean Ra

Photo by Sally Collison/PUMA Ocean RacingBefore starting the last leg on the most grueling sport event on Earth, Skipper Ken Read along with the crew of PUMA Ocean Racing took some much needed time-off and permitted an unofficial crew member, the PUMA mascot, to pilot the multimillion boat last week.Read the rest of PUMA - Mascot Joining PUMA Ocean Racing© Poe for Freshness, 2009. |Permalink |No comment |Add todel.icio.usPost catergories: Art & Design, Events, Puma close

Puma x Sergio Rossie, Fall 2009 | C

Puma collaborates with Italian shoe designer Sergio Rossie in fashioning two specific silhouettes respectively based on the low-top “Clyde” and “First Round” high-top.  Both models are donned in black, white, blue, leather, and suede to create a consisten look throughout the two models. More pics after the jump.The Clyde and the First Round are now available at Collete. close

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