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Umbro - 2010 England National Socce

Whether it be for Queen (King) or for Country, England’s 3 outstretched lions icon been a show of prowess since the days of King Henry II. The same could be said of the Football Association and the England National Football Team as it enters its 13th appearance in this year’s FIFA World Cup. With linage on its side, the England National Football Team, or fondly known as The Three Lions, will be wearing a newly designed Home Kit inspired by the all-white uniform worn in the past. Created by Umbro, which was recently acquired as part of Nike’s family of brands, the 2010 Home Kit will feature a new 3 Lions Coat of Arms, a new Umbro insignia, and climate control construction. All the while, a updated fit insure freedom of movement and ventilation. The new Home Kit for England National Football Team is currently available at NikeStore.com.Style: 736100-102Color: WhiteRead the rest of: Umbro - 2010 England National Soccer Team Home Kit | Available Now© Poe for Freshness Mag, 2010. |Permalink |No comment |Add to del.icio.usPost catergories: Apparel, Nike, NikeStore, Shopping close

PUMA - “LOVE=FOOTBALL” - 2010 I

With live broadcast of Italy versus Cameroon served as the backdrop, PUMA unveiled the 2010 Kit for Italy National Football Team (nicknamed Azzurri by fans) on Wednesday, March 3rd. Hosted by Trattoria Cinque in TriBeCa part of New York, over 800 guests enjoyed the festivities along with custom hand-screened t-shirts and StudioBooth, a mobile pro-photo studio. However, what is a “true” Italian event with guilt-laden food and bodily rich wine? Of which Trattoria Cinque gave a continuous supply till the late hours of the night. With an upcoming soprano serenaded the crowd, the event ended on a high note over Tiramisu and rich servings of MoscatoRead the rest of: PUMA - “LOVE=FOOTBALL” - 2010 Italy National Football Team Kit Launch | Event Recap© Poe for Freshness Mag, 2010. |Permalink |No comment |Add to del.icio.usPost catergories: Apparel, Event Recap, Gears, Puma, Sneakers close

July SBs hit the shelves

There might be well over a week of June left but, true to form, the first batch of July’s SB general release shoes have arrived at UK retailers. Save for the Blazer, which comes in a familiar shade of green, simplicity is the key with the shoes on offer. The Bruin SB makes its first non-Supreme appearance in black/white and the Dunk Low matches the colourway. A third Janoski lightens things up in reed/stone.Brits, keep your eyes on your local shop over the coming days/weeks and those in the rest of the world, hang tight, these are on their way very soon. Also, watch out for the imminent Dunk High and Mid Premiums and a Tre AD.Pics from FlatspotTim Weissberg close

The PUMA MY-23

The story of the MY-23, in the words of its designer and longtime PUMA collaborator, Yasuhiro Mihara:“Here, it looks like a splash. You’re stepping through the water and have a splash on your shoes. The theme was ‘While people ran away from a zombie.’ At midnight, you see the horror movie on TV and people and screaming and sweating to run away. When you change the channel, at nighttime, you have the shopping channel, and there, people are exercising vigorously. So I got the inspiration from those two TV programs together. They are the theme of the design.” close

PUMA - Mascot Joining PUMA Ocean Ra

Photo by Sally Collison/PUMA Ocean RacingBefore starting the last leg on the most grueling sport event on Earth, Skipper Ken Read along with the crew of PUMA Ocean Racing took some much needed time-off and permitted an unofficial crew member, the PUMA mascot, to pilot the multimillion boat last week.Read the rest of PUMA - Mascot Joining PUMA Ocean Racing© Poe for Freshness, 2009. |Permalink |No comment |Add todel.icio.usPost catergories: Art & Design, Events, Puma close

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